Extremely strong, overwhelmingly sweet cherry candy flavor with hints of cream and mixed berries. Black Cherry Berry V2 has a flavor very similar to red Life Savers candy, but also somewhat similar to Ludens throat lozenges (minus any menthol). I also could easily detect a flavor similar to the "cherry" flavor of Blackstone cigars.
While the vapor production is incredible, and the throat hit nonexistent, I found the overpoweringly sweet cherry candy flavor to be way too much for this juice to be an all-day vape for me. The cream flavor didn't come out until I vaped the juice at 80 watts in a TFV4 with a 100W-rated Kanthal six-coil atomizer, but I feel at this power level the juice did taste quite a bit better, more like red Lifesavers and less like cough syrup. I know some people rave about this juice, but I don't really like how the flavor hints at cherry cough syrup at times.
But, if you like a really, really sweet vape (sugarlips city with this one), and eat cough drops as candy, you might really like this one. Personally, it's not for me, but I can recognize this ejuice as a high-quality product.